Previous Lecture Complete and continue  

  Module 3: Innovation in Large & Small Organizations

This module discusses the elements of innovation in large/small organization and outlines the steps needed to implement and manage a culture of innovation. Structured around case study frameworks, this module helps participants understand how to develop a culture of innovation around sources of information, new technologies, and consumer needs. Participants also discuss how to generate innovative ideas for new products and services, as well as how to choose projects and implement ideas with the highest likelihood of success.